Studio Veritas — Creative strategy studio. The truth will set you free.
Good strategy starts with hard questions. The kind that get under the brief to find the truth. The real problem. The deeper need.
We look at the company, the category and at culture. At what's changing and emerging. What's working and what's not. And what all that means for the brand.
Then we find the tension. Truths pulling against each other. That's where big ideas are born. And where growth happens.
We work with companies and agencies that need clear thinking, a sharp point of view, and creative that's built on truth and made to work in the real world.
Selected work
- Premiership Rugby (PREM RUGBY): A platform built on the collision of tradition and raw spectacle.
- Jordan Brand (JORDAN WINGS): Mentorship as the truth behind the mythology.
- Seedlip (SEEDLIP): What to drink when you're not drinking.
- Allbirds (ALLBIRDS): Nature knows better than we do.
- Canyon (CANYON): Nothing between you and the road.
- Uber (UBER): The city, always in motion.
- Icebreaker (ICEBREAKER): A natural alternative to synthetic.
- Windhoek (WINDHOEK): Pure by nature. Nothing to hide.
For companies
We work directly with brand, marketing, innovation and design teams on strategic and creative projects.
For agencies
We work as a freelance strategy, creative and design team when you need extra thinking, different perspectives or specialist capability.
Contact: gfurminger@gmail.com
Freelance team for strategy + design + innovation